Terms & Conditions
Welcome to the terms and conditions of the company. These terms and conditions govern the utilization of the services and website provided by the company. By accessing or using the company's services and website, you hereby acknowledge and agree to abide by these terms and conditions.
These terms and conditions prevail in the event of any conflict or inconsistency with any other communications, including advertising or promotional materials. Entry instructions are deemed to form part of the terms and conditions and by participating, all entrants will be deemed to have accepted and be bound by the terms and conditions. Please retain a copy for your information.
Promoter:
Asahi UK Ltd, Griffin Brewery, Chiswick Lane South, London, W4 2QB, England
Name of Promotion July Beer Giveaway
Opening/Closing Date & Time The opening date for entries is 00:00 1st July 2026 (“Opening Date”). The closing date of the prize draw is 23:59 31st July 2026 (“Closing Date”). Entries received before the Opening Date or after the Closing Date will not be considered.
How to enter The promotion is open to UK residents aged 18 or over, excluding employees and the immediate families of the Promoter, its subsidiaries, other group companies, its agents, or anyone else professionally connected with this promotion.
To enter participants must enter their details on the competition form on the Asahi Super Dry website.
Only 1 entry per person is permitted. Anyone found attempting to bypass this rule by, for example, using multiple email addresses to enter will be disqualified.
Entrants must have internet access to enter this Promotion.
The Promoter encourages responsible drinking and would direct consumers to read www.drinkaware.co.uk for more information.
Prize There are a total of 3 available to be won, which include: • 3 x 12 boxes of Asahi Super Dry (1 sent every month from July 2026 – June 2027)
Prize Eligibility: All prize winners must be over 18 at the time of entry, and will be subject to eligibility checks which could include being asked to confirm their age by sharing an image of their ID (which can include a driving licence or passport) before the prize win is confirmed.
Winner Notification
A winner will be chosen by random draw performed by Asahi UK on 1st July 2026.
The winner will be notified by email from an Asahi Superdry account (using details provided at entry) on 1st August. Entrants are encouraged to monitor their emails during this time in case they are a winner.
If a winner does not respond to the Promoter within 3 days of being notified by the Promoter to confirm eligibility, their age and acceptance of the prize, then that winner's prize will be forfeited and the Promoter will be entitled to select another winner in accordance with the process described above.
The prizes will be sent to the winners within 30 days of being notified of their win.
Promoter & Prize Provider The Promoter is Asahi UK Ltd, Griffin Brewery, Chiswick Lane South, London, W4 2QB, England.
Asahi UK is the Promoter of this Prize Draw. This Prize Draw is administered and run by Asahi UK and is not in any way sponsored, endorsed or administered by, Arsenal Football Club Limited. By entering the prize draw, you acknowledge that Arsenal shall not have any liability to you in connection with this Promotion.
To contact the Promoter about this Promotion, please email: contact@asahisuperdrycomps.com.
Disclosure of personal data If you are a winner, you could take part in a publicity or photography or other promotional activity as the Promoter requires, without any compensation. You consent to the Promoter using your names and images in any promotional or advertising activity.
The Promoter may collect your personal information directly or through its agents or contractors. The Promoter will use your personal information to conduct and manage the competition. The Promoter may disclose your personal information to its related companies, agents and contractors to assist in conducting this competition.
In order to conduct and administer the competition fairly and efficiently, we will process the personal data you provide during entry. This processing is necessary to fulfil our contractual obligations arising from your participation in the competition. By actively checking the consent box, you consent to the Promoter keeping your personal information on its database for the purposes detailed within that consent box. The Promoter may share your personal data with any company that is a member of the Asahi Europe & International group which may include our Japanese parent company, where it is in its legitimate interests to do so for internal administrative purposes (for example, ensuring consistent and coherent delivery of services to our customers, corporate strategy, compliance, auditing and monitoring, research and development and quality assurance). We may also share your personal data with entities within our group where they provide products and services to us, such as information technology systems.
Marketing The Promoter may collect and use your personal data for undertaking marketing by email, software app, telephone and post.
The Promoter may send you certain marketing communications (including electronic marketing communications to existing customers) if it is in its legitimate interests to do so for marketing and business development purposes. However, the Promoter will always obtain your voluntary consent to direct marketing communications where it is required to do so by law and if it intends to disclose your personal data to any third party for such marketing. The Promoter includes a functional unsubscribe facility in each direct marketing communication it sends you that you may use to opt-out of any further such communications.
In addition to the personal data you provide, we may also use hashed data to create audience segments for advertising purposes. This data is used to reach users similar to those in our existing customer base. We use this information to target advertising to individuals who share similar profiles with you.
Retention of personal data We keep your personal data for no longer than necessary for the purposes for which the personal data is processed. The length of time we retain personal data for depends on the purposes for which we collect and use it and/or as required to comply with applicable laws and to establish, exercise or defend our legal rights. After this period, your data will be securely deleted or anonymized. This data retention period will not exceed three years from the date of your last activity within the service or platform used.
Right to erasure Any time, you have the right to get your data deleted – right to be forgotten. You have to write to data.request@asahibeer.eu putting “Data deletion request” in the subject line and specify in the body of the email the name, surname and email that you provided during the registration.
Privacy policies
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Contest Specific Privacy Policy: https://www.asahibeer.co.uk/privacy-policy
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Promoter Privacy Policy: asahibeer.co.uk/privacy-policy
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Participants must meet any eligibility requirements contained in these Terms and Conditions.
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If for any reason a technical interruption, fault or site failure occurs when participating online, the Promoter does not take any responsibility for incomplete data submission that will not be considered valid for entry into the prize draw. Incomplete, invalid, illegible, misdirected or late entries will not be accepted.
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Entrants who do not give correct details or those who make an entry on someone else’s behalf will be disqualified, at the Promoter’s discretion.
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Bulk entries made in any way, including using any software which allows participants to increase that participants entries into the draw in a way that is not consistent with the spirit of the promotion, that participant’s entries will be disqualified, and any prize award will be void.
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The prize is non-exchangeable, non-transferable and no cash alternative is offered. The prize cannot be sold or auctioned.
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The Promoter reserves the right to replace the prize with an alternative prize of equal or higher value if circumstances beyond the Promoter's control makes it necessary to do so.
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The decision of the Promoter regarding any aspect of the prize draw is final and binding and no correspondence will be entered into about it.
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The Promoter must make available information that indicates that a valid award took place. To comply with this obligation the Promoter will send the surname and county of major prize winners, to anyone who contacts the Promoter (enclosing a self-addressed envelope) within one month after the closing date. If you object to any or all of your surname and county being published or made available, please contact the Promoter. In such circumstances, the Promoter must still provide the information and winning entry to the Advertising Standards Authority on request.
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Participants are deemed to have accepted and agreed to be bound by these terms and conditions upon entry. The Promoter reserves the right to refuse to award a prize or withdraw prize entitlement and/or refuse further participation in the promotion and disqualify the participant where there are reasonable grounds to believe there has been a breach of these Terms and Conditions, any instructions forming part of this promotion’s entry requirements or otherwise where a participant has gained unfair advantage in participating or won using fraudulent means.
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It is the responsibility of the entrant to provide correct, up-to-date details when entering the promotion and on prize acceptance. The Promoter cannot be held responsible for winners failing to supply accurate information which affects prize acceptance or delivery of their prize.
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The Promoter reserves the right to hold void, cancel, suspend, or amend the promotion where it becomes necessary to do so.
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If for any reason any aspect of this promotion is not capable of running as planned, including by reason of infection by computer virus, network failure, traffic congestion, bugs, tampering, unauthorised intervention, fraud, technical failures or any other cause beyond the control of the Promoter which corrupts or affects the administration, security, fairness, integrity or proper conduct of this promotion, the Promoter may in its sole discretion modify or suspend the promotion or invalidate any affected entries. The Promoter reserves the right to hold void, cancel, suspend, or amend the promotion where it considers it necessary to do so, without prior notice. If an act, omission, event or circumstance occurs which is beyond the reasonable control of the Promoter and which prevents the Promoter from complying with these Terms and Conditions, the Promoter will not be liable for any failure to perform or delay in performing its obligation but will always endeavour to minimise the effect to participants in order to avoid undue disappointment. Participants are responsible for reviewing the terms and conditions before entering any Promotion.
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Insofar as is permitted by law, the Promoter, its agents or distributors will not in any circumstances be responsible or liable to compensate the winner or accept any liability for any loss, damage, personal injury or death occurring as a result of taking up the prize except where it is caused by the negligence of the Promoter, its agents or distributors or that of their employees. Your statutory rights are not affected.
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The Promoter has no control over internet or communication networks and is not liable for any problems associated with them due to traffic congestion, technical malfunction or otherwise. The Promoter will not be held liable to any individual for any fraud committed by any third party nor for any event beyond its control including, but not limited to, user error and any network, computer, hardware or software failures of any kind which may restrict, delay or prevent a participant’s entry to the promotion.
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If any of these clauses should be determined to be illegal, invalid or otherwise unenforceable then it shall be severed and deleted from these Terms and Conditions and the remaining clauses shall survive and remain in full force and effect.
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Personal data supplied during the course of this promotion will only be processed as set out in the these Terms and Conditions and the Promoter's privacy policy at: asahibeer.co.uk/privacy-policy.
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The prize draw will be governed by English law and entrants to the prize draw submit to the jurisdiction of the English courts.
- Introduction
1.1. These Terms and Conditions apply to the Asahi “Seek What Is Unique” On-Trade Promotion (the "Promotion") operated by Asahi UK Ltd (the “Promoter"), whose registered office is at Griffin Brewery, Chiswick Lane South, London, W4 2QB, England.
1.2. These Terms and Conditions prevail in the event of any conflict or inconsistency with any other communications, including advertising or promotional materials. Entry instructions are deemed to form part of the Terms and Conditions and by entering the Promotion participants agree to be bound by these Terms and Conditions. Please retain a copy for your information.
Promoter: Asahi UK Ltd, Griffin Brewery, Chiswick Lane South, London, W4 2QB, England (the “Promoter”).
Promotion Administrator: SmartMedia Technologies AG, Landsgemeindplatz 11, Zug 6300, Switzerland (the “Promotion Administrator”).
Prize Administrator: Richmond Marketing, 4065 Kingswood Road, Citywest Business Campus, Tallaght, Dublin 24 (the “Prize Administrator”).
Travel Prize Administrator: Cloud Nine Incentives, Market House, Silver End, Olney MK46 4AL (the “Travel Prize Administrator”).
- Eligibility
2.1. This Promotion is open to residents of the United Kingdom (England, Scotland, Wales and Northern Ireland) and the Republic of Ireland aged 18 years or over, excluding employees and the immediate families of the Promoter, its subsidiaries, other group companies, its agents, or anyone else professionally connected with this Promotion.
2.2. Maximum of one (1) entry per person per day. Participants may win a maximum of one (1) Visa reward card Prize per person per day. Participants may win a maximum of one (1) Tokyo trip Prize, one (1) Japanese dining experience Prize and one (1) merchandise prize throughout the entire Promotional Period. Anyone found attempting to bypass this rule by, for example, using multiple email addresses to enter will be disqualified. “Prizes” are defined in clause 6.
2.3. Participants must have a compatible smartphone or digital device with internet access capable of scanning QR codes and accessing the AR functionality or the venue finder tool to participate in the Promotion.
2.4. No purchase is necessary to participate in this Promotion.
- Opening/Closing dates and times
3.1. The Promotion will open daily from 00:01 GMT on 20/07/26 (the “Opening Date”) until 23:59 GMT on 13/09/26 (the “Closing Date”) inclusive (the “Promotional Period”). All entries received outside the Promotional Period shall be disqualified.
- Promotional materials
4.1. The Promotion will be available in participating pubs, bars and on-trade venues displaying promotional materials including QR codes, glassware, or point-of-sale materials (the “Promotional Materials”). Alternative entry route where QR scanning is not possible via visiting https://asahisuperdry.smartwallet.app/login/asahisuperdry/seekfindwin/
4.2. directing them to the Asahi digital wallet platform.
4.3. The participation in the Promotion by outlets may vary by location and is at the discretion of individual outlets. The Promoter accepts no liability for the unavailability of the Promotional Materials or non-participation by any outlets.
- How to enter
5.1. To enter the Promotion participants must, during the Promotional Period:
a) scan the QR code displayed on the Promotional Materials in participating venues or visit https://asahisuperdry.smartwallet.app/login/asahisuperdry/seekfindwin/;
b) access the online Asahi digital wallet platform (the “Asahi Wallet”);
c) select their region and confirm they are aged 18 years or over by entering their date of birth;
d) follow the on-screen instructions to participate in the Promotion;
e) launch the augmented reality ("AR") experience or use the venue finder tool to locate a unique Asahi token (the “Asahi Token”). The Asahi Token can be identified as a metallic branded card;
f) once an Asahi Token has been located select the "Collect Token" prompt; and
g) submit their full name, email address and mobile number as prompted.
5.2. Once participants’ details have been successfully submitted: a) they will immediately be notified on screen whether they have won on an instant win basis (an “Instant Win”) or have a non-winning result for the Instant Win opportunity; and/ or b) they will automatically be entered into the relevant major draw for their territory and may also be entered into any applicable mop-up draw for unclaimed Prizes from Instant Wins (see clause 9 for details) (together these opportunities are the “Winning Moments”).
5.3. The Prizes will be awarded for the Instant Wins using a pre-programmed winning moments mechanic.
5.4. The Winning Moments will be randomly distributed throughout the Promotional Period.
5.5. If a Winning Moment occurs when no participant is actively participating in the Promotion then the Prize/s associated with that Winning Moment will be awarded to the next eligible participant at the next Winning Moment.
5.6. Once a participant has registered their details within the Asahi Wallet an account will be created which allows them to continue participating in the Promotion at other participating venues during the Promotional Period without needing to re-enter their details.
5.7. Maximum of one (1) entry per person per day only. Each successful collection of a Unique Asahi Token constitutes one (1) entry.
5.8. Participants who do not give correct details or those who make an entry on someone else’s behalf will be disqualified. The Promoter reserves the right to request additional documentation at any time e.g. to prove age or place of residence.
- The Prizes
6.1. During the Promotional Period prizes will be available to be won via either an instant win mechanic or via prize draw (the “Prizes”). Prize availability and Prize types vary by territory and venue group as detailed below.
England, Wales, Scotland and Northern Ireland
6.2 Participants participating in venues located in England, Wales, Scotland and Northern Ireland may win one (1) of the following Prizes: a) four (4) trips to Tokyo for the winner and guest, both 18+ (see clause 7 for details); b) 10,000 digital Visa card pint vouchers (maximum value £7.25 per each); c) 400 baseball caps; and d) 250 cross-body bags.
6.3 Three (3) Tokyo trip Prizes will be available as Instant Win Prizes and may be revealed when a participant collects an Asahi Token. The Instant Win Tokyo trip Prizes will be allocated as follows: a) one (1) Tokyo trip Prize available to participants participating in participating Young’s venues located in England, Wales and Northern Ireland; b) one (1) Tokyo trip Prize available to participants participating in participating Mitchells & Butlers venues located in England, Wales and Northern Ireland; and c) one (1) Tokyo trip Prize available to participants participating in participating Free Trade venues located in England, Wales, Scotland and Northern Ireland.
6.4 If a participant reveals a Tokyo trip instant win outcome they will be notified immediately on screen and required to submit their name and email address to claim their Prize in accordance with these Terms and Conditions.
6.5 One (1) Tokyo trip Prize will be awarded via Prize draw.
6.6 All eligible participants across England, Wales, Scotland and Northern Ireland who collect at least one (1) Asahi Token and successfully register their details within the Asahi Wallet during the Promotional Period will automatically be entered into the Tokyo trip Prize draw.
6.7 The Tokyo trip Prize draw will take place following the end of the Promotional Period via a randomised computer process.
Republic of Ireland
6.8 Participants participating in venues located in the Republic of Ireland may win: a) one Japanese Dining Experience for two (both 18+). (see clause 6.3 for details) awarded via a Prize draw conducted at the end of the Promotional Period. All eligible participants participating in the Republic of Ireland who collect at least one (1) Asahi Token and successfully register their details within the Asahi Wallet during the Promotional Period will automatically be entered into the Japanese Dining Experience Prize draw; b) pint vouchers issued via digital Visa card (maximum value €9 per voucher) allocated as follows: 200 pint vouchers available from 20/07/26 to 31/07/26, 150 pint vouchers available from 01/08/26 to 31/08/26 and 200 pint vouchers available from 01/09/26 to 30/09/26. A total of 550 pint vouchers across the Promotional Period; and c) merchandise Prizes allocated as follows: 25 hats available from 20/07/26 to 31/07/26, 50 cross body bags available from 01/08/26 to 31/08/26 and 25 hats available from 01/09/26 to 30/09/26. A total of 100 merchandise Prizes across the Promotional Period.
6.9 Incomplete, illegal, illegible, misdirected or late entries will not be accepted. The Promoter takes no responsibility for entries that are delayed, incomplete or lost due to technical reasons or otherwise.
6.10 No cash or other alternative Prizes will be provided in whole or in part except that in the event of circumstances outside of its control the Promoter reserves the right to substitute a similar Prize, or part of a Prize, of equal or greater value. The Prizes are non-transferable and cannot be sold or auctioned.
6.11 The Prizes are supplied by the Promoter and administered as follows: a) the Promotion Administrator will manage the Asahi Wallet platform, issue the Winner Notification Emails and deliver digital Visa card Prizes; b) the Prize Administrator will administer and fulfil the Merchandise Prizes and the Republic of Ireland Japanese dining experience Prize and may contact winners to arrange fulfilment; and c) the Travel Prize Administrator will administer and fulfil the Tokyo Trip Prizes and may contact winners to arrange travel, accommodation and other booking requirements.
- Further Prize Details
Trip to Tokyo (England, Wales, Scotland and Northern Ireland only)
7.1. The four (4) trips to Tokyo for two (2) for the winner and their guest, both aged 18+, each include: a) five (5) nights in 4* hotel accommodation in Tokyo sharing a twin or double room including breakfast; b) return economy flights from London Heathrow, Gatwick or Stansted to Tokyo for the winner and one (1) guest. The departure airport will be allocated solely at the discretion of the Travel Prize Administrator and will be based on operational and logistical considerations. No alternative airports or changes will be offered; c) ABTA or ATOL protection. d) return transfers to and from the hotel in Tokyo; and e) £2,500 spending money delivered via BACS transfer to the UK account details given by the winner(s). PayPal transfers can be made on request for the £2,500 spending money instead of BACS transfer. Once the trip to Tokyo has been booked the money will be transferred in to the provided UK bank account or PayPal account within 14 days of the trip being booked.
7.2. Winners must comply with all instructions of local agents, failure to comply with such instructions may lead to the forfeiture of that element of the Prize package.
7.3. The Promoter or the Travel Prize Administrator will accept no responsibility for withdrawn or amended hotels, tours, transport companies. In the event of this the Travel Prize Administrator will endeavour to offer a suitable alternative.
7.4. Trips must be booked by 31st October 2027.
7.5. Trips must be taken by no later than 31st December 2027.
7.6. Blackout dates will include all UK and Republic of Ireland bank holidays from 15th December 2026-31st January 2027 inclusive.
7.7. The Prize package must be taken as a whole and flights and hotels cannot be redeemed separately. The winners and their guest must travel together on the same flight and stay in the same hotel room.
7.8. Travel insurance is excluded from the Prize. The winners and guest must obtain travel insurance covering all personal requirements including any pre-existing medical conditions and all provisions of provided by the Promoter during the Prize claim.
7.9. The winners and their guests are responsible for all expenses not expressly stated in these Terms and Conditions as being included as part of the Prize. The £2,500 spending money included in the Prize per winner is intended to contribute towards any additional costs the winners may incur. All other costs and expenses incurred from the Prize including additional travel, transfers, excursions, visas (if applicable), vaccines (if applicable), accommodation, meals and drinks as required, spending money, tips and other gratuities are each winner’s and their guest’s own responsibility.
7.10. The winners and their guests must each have a valid passport and have all necessary and relevant visas (if applicable) to travel to Japan. Each person’s passport must have an expiry date no less than six (6) months following the dates of travel, unless otherwise specified by a pertinent regulation. All passport and visa requirements are the sole responsibility of the relevant winners and their guests.
7.11. No additional guests can be added onto this Prize package.
7.12. If the booking is cancelled the winner will not receive a refund.
7.13. Any amendments made by the Prize winner after the booking is confirmed may be subject to administration charges levied by the Prize Administrators. Japanese Experience (Republic of Ireland only)
7.14. The Japanese Dining Experience Prize includes a dining experience for two (2) people at a Japanese restaurant venue in the Republic of Ireland at a location and on available dates to be confirmed by the Prize Administrator at the time of booking.
7.15. The experience must be booked by 31st July 2027.
7.16. All experiences and bookings are subject to availability and blackout dates. Blackout dates will include all Republic of Ireland bank holidays.
7.17. The winner and their guest are responsible for all expenses not expressly stated in these Terms and Conditions as being included as part of the Prize.
7.18. The Prize package must be taken as a whole and different elements cannot be redeemed separately.
7.19. The venue for the dining experience is subject to change and may be amended by the Promoter at its sole discretion.
Pint vouchers 7.20. Pint voucher Prizes will be fulfilled by means of a pre-paid digital Visa card. Winners will receive instructions by email and/or SMS explaining how to access and activate their card. Winners must follow the on-screen prompts to complete activation. Use of the digital Visa card is subject to the card issuer's terms and conditions (see clause 7.26 for details).
7.21. Each pint voucher has a maximum value of £7.25/€9.
7.22. If the price of the pint exceeds £7.25/€9 the winner must pay the remaining balance at the participating venue.
7.23. The Visa card may be used wherever accepted subject to the card issuer's terms and conditions. The value of the Prize has been designed to reflect the approximate cost of an Asahi Super Dry serve in participating venues.
7.24. Pint vouchers must be redeemed from the participants digital wallet to their smart phone wallet within seven (7) days of being issued.
7.25. Participants who have not redeemed their pint voucher within three (3) days may receive a reminder email.
7.26. Any instant win Prizes that are not claimed, verified or redeemed within the required timeframe may be reallocated during the Promotional Period or, where the Promotional Period has ended, via the instant Prize mop-up draw described in clause 9.
7.27. Winners will need to accept the Visa Ts & Cs of use available to view at https://marketing.truerewards.com.au/igo-issuer-visa-gift-cards-terms/
Merchandise 7.28. 750 merchandise items in total will be available to be won across the Promotional Period including: a) 450 baseball caps.400 allocated to England, Wales, Scotland and Northern Ireland and 50 allocated to Republic of Ireland; b) 300 cross-body bags.250 allocated to England, Wales, Scotland and Northern Ireland and 50 allocated to Republic of Ireland. (together the “Merchandise Prizes”).
7.29. The Promoter reserves the right to substitute any Merchandise Prize with an alternative item of equal or greater value if necessary due to circumstances outside its control.
- Winner selection and notification
8.1. Winners of instant win Prizes will be notified instantly after entry via the Asahi Wallet platform including confirmation of the Prize won and details of how to claim the Prize.
8.2. Winners will receive a winning confirmation email (the “Winning Confirmation Email”) sent to the email address provided at the time of entry within seven (7) days of winning from the Promotion Administrator on behalf of the Promoter.
8.3. One (1) Tokyo trip Prize will be awarded via a randomised Prize draw performed by a computer process following the end of the Promotional Period.
8.4. The Tokyo trip Prize draw (United Kingdom) and Japanese Dining Experience Prize draw (Republic of Ireland) will take place within seven (7) days of the Promotional Period closing. Winners will be required to respond via email within seven (7) days of the Promoter sending the Winning Confirmation Email to confirm acceptance of their Prize.
8.5. It is the responsibility of participants to check junk/spam folders to ensure they are in receipt of any communications.
8.6. The Promoter reserves the right to verify the eligibility of winners.
8.7. All requested details must be provided otherwise the Promoter reserves the right to reject the winning entry with no liability.
8.8. Verification of identity may require the provision of a copy of valid government-issued identification (such as a passport or UK driving licence).
8.9. Verification of identity by providing a copy of passport or UK driving licence within ten (10) working days of request will be required from Tokyo trip Prize winners.
8.10. If a winner does not respond to the Winning Confirmation Email within seven (7) days, rejects the Prize, has previously won the same Prize type or is found to be ineligible the Promoter reserves the right to disqualify that winner. If this occurs during the Promotional Period the Prize may be returned to the Prize pool. If this occurs after the close of the Promotional Period, the Prize may be reallocated via the relevant mop-up draw in accordance with clause 9.
- Mop-up Prizes
Instant Prize mop-up draw
9.1. Any unclaimed or forfeited Instant Win Prizes remaining following the close of the Promotional Period may be reallocated via an Instant Win Prize mop-up draw.
9.2. The Instant Win Prize mop-up draw will take place on or around 15 September 2026 and will be conducted via a randomised computer process by an independent third party.
9.3. All eligible participants in the United Kingdom and Republic of Ireland who successfully collected at least one (1) Asahi Token and submitted their details during the Promotional Period and who have not previously won the relevant Prize type will automatically be entered into the Instant Win Prize mop-up draw.
9.4. Winners will be selected at random from all eligible entries and notified by email within seven (7) days of the Instant Win Prize mop-up draw.
9.5. Winners of pint vouchers or merchandise Prizes will be provided with instructions to redeem their Prize through the Asahi Wallet. The redemption process will be the same as the redemption journey available during the Promotional Period.
9.6. Winners must redeem their Prize through the Asahi Wallet within seven (7) days of the Winning Confirmation email.
9.7. Any instant Prize mop-up Prize not redeemed within the required timeframe may be forfeited and the Promoter reserves the right not to re-award that Prize.
Major Prize mop-up draw
9.8. Any unclaimed, forfeited or rejected major Prizes, including Tokyo Trip Prizes and the Japanese dining experience Prize, may be reallocated via a major Prize mop-up draw.
9.9. The major Prize mop-up draw will take place on or around 21 September 2026 and will be conducted via a randomised computer process by an independent third party.
9.10. All eligible participants who submitted their details during the Promotional Period and who have not previously won the relevant major Prize type will be entered into the major Prize mop-up draw.
9.11. Winners will be notified by email within seven (7) days of the major Prize mop-up draw and must respond within seven (7) days to confirm acceptance of their Prize and provide any verification information requested.
9.12. If a winner does not respond within the required timeframe, rejects the Prize, fails verification or is otherwise deemed ineligible the Promoter reserves the right to select an alternative winner using the same randomised process.
9.13. The reallocation process may be repeated up to two (2) additional times.
9.14. Following completion of these processes any remaining Prizes will be deemed null and void.
- Winner verification and Prize delivery
10.1. Tokyo trip winners: after a valid claim and completion of the verification process the Travel Prize Administrator will liaise with the winner within seven (7) days to arrange the booking of the Prize in accordance with clause 7.
10.2. Japanese dining experience winners: after a valid claim and completion of the verification process the Prize Administrator will liaise with the winner within seven (7) days to arrange the booking of the experience Prize in accordance with clause 7.
10.3. Merchandise Prize winners: the Prize will be delivered to the winner by post to the delivery address provided within 28 days of being notified of their win and completion of any verification process. The Promoter accepts no liability for loss or damage in transit.
10.4. Pint voucher winners: pint vouchers will be issued digitally via the Asahi Wallet platform and must be redeemed in accordance with the clause 7.
10.5. The Promoter does not accept any responsibility in the event a winner does not, or is not able to, take up their Prize.
- Promoter and Promotion partners
11.1. The Promotion Administrator will manage the Promotion of behalf of the Promoter.
11.2. The Prize Administrator will manage fulfilment of merchandise Prizes and the Republic of Ireland Japanese Dining Experience prize.
11.3. The Travel Prize Administrator will arrange all four (4) trips to Tokyo including bookings, flights, itinerary and spending money.
- Privacy policies
12.1. Promoter Privacy Policy: https://www.asahibeer.co.uk/privacy-policy
12.2. Promotion Administrator Privacy Policy: https://www.smartmediatech.io/legal/en/privacy-policy
12.3. Prize Administrator Privacy Policy: https://richmondmarketing.com/privacy-policy
12.4. Travel Prize Administrator Privacy Policy: https://www.uponcloudnine.co.uk/privacy.html
- General Terms and Conditions
13.1. The Promoter encourages responsible drinking and would direct participants consumers to read http://www.drinkaware.co.uk for more information.
13.2. Participants must meet any eligibility requirements contained in the specific terms and conditions above. Eligibility may be verified and additional documentation requested at any time during or after the Promotion.
13.3. Entries made from trade, syndicates, consumer groups or third parties will not be accepted. Bulk entries made in any way, including using any software which allows participants to increase that participant’s entries into the draw in a way that is not consistent with the spirit of the Promotion, that participant’s entries will be disqualified and any Prize award will be void.
13.4. Entries submitted using automated methods including but not limited to computer scripts, bots, or any other software are strictly prohibited and will be disqualified. Furthermore, any attempt to intentionally obscure IP addresses, such as through the use of VPNs, proxies, or similar technologies, to manipulate or bypass entry rules will result in the immediate disqualification of those entries. The organizer reserves the right to verify the authenticity of entries and take necessary actions to maintain the integrity of the Promotion.
13.5. The Promoter reserves the right to verify all entries including but not limited to asking for proof of ID showing date of birth (passport, driving licence or equivalent form of ID showing date of birth). The Promoter reserves the right to refuse to award a Prize or withdraw Prize entitlement and/or refuse further participation in the Promotion and disqualify the participant where there are reasonable grounds to believe there has been a breach of these Terms and Conditions, any instructions forming part of this Promotion’s entry requirements or otherwise where a participant has gained unfair advantage in participating or won using fraudulent means. Verification may occur at any time and multiple times during the Promotional Period.
13.6. It is the responsibility of the participant to provide correct, up-to-date details when entering the Promotion and on Prize acceptance. The Promoter cannot be held responsible for winners failing to supply accurate information or any postal dispute which affects Prize acceptance or delivery of their Prize. Participants must notify the Promoter of any changes to their contact details during the Promotional Period.
13.7. The Promoter’s decision regarding any aspect of the Promotion is final and binding and no correspondence will be entered into about it. This includes decisions on eligibility, Prize substitution and interpretation of these Terms and Conditions.
13.8. The Promoter must make available information that indicates that a valid award took place. To comply with this obligation the Promoter will send the surname and county of residence of the four (4) Trips to Tokyo and one (1) Japanese experiences winners to anyone who contacts them within three (3) months after the closing date by emailing ConsumerHelpline@asahibeer.co.uk. The Promoter reserves the right to refuse such requests. If you object to any or all of your surname or county of residence being published or made available please contact the Promoter via ConsumerHelpline@asahibeer.co.uk. In such circumstances the Promoter must still provide the information and winning entry to the Advertising Standards Authority on request. Winner information will be provided in accordance with applicable data protection laws.
13.9. Participants are deemed to have accepted and agreed to be bound by these Terms and Conditions upon entry. The Promoter reserves the right to refuse entry or refuse to award the Prize to anyone in breach of these Terms and Conditions.
13.10. If for any reason any aspect of this Promotion is not capable of running as planned, including by reason of infection by computer virus, network failure, traffic congestion, bugs, tampering, unauthorised intervention, fraud, technical failures or any other cause beyond the control of the Promoter that corrupts or affects the administration, security, fairness, integrity or proper conduct of this Promotion the Promoter may in its sole discretion modify or suspend the Promotion or invalidate any affected entries. The Promoter reserves the right to hold void, cancel, suspend, or amend the Promotion where it considers it necessary to do so, without prior notice. If an act, omission, event or circumstance occurs which is beyond the reasonable control of the Promoter and which prevents the Promoter from complying with these Terms and Conditions (including but not limited to global or regional health crises, weather conditions, fire, flood, strike, hurricane, industrial dispute, war, terrorist activity, hostilities, political unrest, riots, civil commotion, epidemic, pandemic, famine, plague or other natural calamities and acts of God) the Promoter will not be liable for any failure to perform or delay in performing its obligation but will always endeavour to minimise the effect to participants in order to avoid undue disappointment. Participants are responsible for reviewing these Terms and Conditions before entering the Promotion.
13.11. Winners may be requested but are not obliged to take part in any reasonable publicity by the Promoter and related promotional purposes. For the avoidance of doubt any winners who are or appear to be under 25 years of age will not be featured in any publicity.
13.12. Nothing in these Terms and Conditions affects your statutory rights as a consumer. The Promoter cannot exclude liability for death or personal injury caused by negligence. Subject to this and insofar as is permitted by law the Promoter, its agents or distributors will not in any circumstances be responsible or liable to compensate the winners or accept any liability for any loss or damage arising from this Promotion or from accepting a Prize except where it is caused by the negligence of the Promoter, its agents or distributors or that of their employees in which case that liability is limited to the value of the relevant Prize. The Promoter excludes liability for indirect, consequential or special damages except where such exclusion is not permitted under consumer law.
13.13. The Promoter has no control over internet or communication networks and is not liable for any problems associated with them due to traffic congestion, technical malfunction or otherwise. The Promoter will not be held liable to any individual for any fraud committed by any third party nor for any event beyond its control including but not limited to user error and any network, computer, hardware or software failures of any kind that may restrict, delay or prevent a participant’s entry to the Promotion.
13.14. If any of these clauses should be determined to be illegal, invalid or otherwise unenforceable then it shall be severed and deleted from these Terms and Conditions and the remaining clauses shall survive and remain in full force and effect.
13.15. The Promoter will only use personal data supplied during the course of this Promotion for the administration of the Promotion and for no other purpose, unless we have your consent. You acknowledge that the Promoter will pass such information to the Prize Administrator or Travel Prize Administrator solely for the purposes of administering this Promotion. Your personal details will at all times be kept confidential and in accordance with current Data Protection legislation. Data will be stored for three months after the close of the Promotion before deletion with the exception of the four (4) Trips to Tokyo and one (1) Japanese experiences winners whose data will be deleted after completion of their trip or experience. You can request access to your personal data, or have any inaccuracies rectified, by sending an email to ConsumerHelpline@asahibeer.co.uk. By participating in the Promotion you agree to the use of your personal data as described here. Data processing is conducted in accordance with UK GDPR and the Data Protection Act 2018. Full details of data processing are available in the privacy policies referenced above.
13.16. These Terms and Conditions shall be governed by English law. Nothing in these Terms and Conditions shall limit any mandatory consumer protections that apply in the participant’s country of residence. To the extent permitted by law participants submit to the jurisdiction of the English courts.
13.17. To contact the Promoter about this Promotion please email contact@asahisuperdrycomps.com.
These terms and conditions prevail in the event of any conflict or inconsistency with any other communications, including advertising or promotional materials. Entry instructions are deemed to form part of the terms and conditions and by participating, all entrants will be deemed to have accepted and be bound by the terms and conditions. Please retain a copy for your information.
Promoter: Asahi UK Ltd, Griffin Brewery, Chiswick Lane South, London, W4 2QB, England.
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This promotion is open to UK & Republic of Ireland residents aged 18 or over, excluding employees and the immediate families of the Promoter, its subsidiaries, other group companies, its agents, or anyone else professionally connected with this promotion.
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Opening/Closing Date & Time
2.1. The promotional period will open daily from 08.00 GMT to 23.00 GMT (the “Promotional Hours”) on the 20/07/26 (the “Opening Date”) until 30/09/26 (the “Closing Date”) inclusive (the “Promotional Period”). All entries received outside the Promotional Hours, before the Opening Date or after the Closing Date shall not be accepted.
- Promotional Packs
3.1. The promotion is on the following promotional packs instore and online in the UK:
3.1.1. 12x330ml bottle Asahi Super Dry
3.1.2. 4x440ml can Asahi Super Dry
3.1.3. 4x330ml can Asahi Super Dry 0.0%
3.2. The promotion is on the following promotional packs instore and online in the ROI:
3.2.1. 12x330ml bottle Asahi Super Dry
3.2.2. 3x330ml can Asahi Super Dry 0.0%
3.3. Promotional packs are subject to availability and while stocks last.
- How to Enter
4.1. To enter the promotion, purchase a Promotional Pack (see clause 3) in-store or online. Open the pack and check whether it contains a winning can or bottle. A winning item will feature a distinctive, non-standard design incorporating a bold camouflage-style pattern and include a clear message indicating that you have won a prize.
4.2. If you have the winning can/bottle you can redeem the prize by scanning the QR code on the product or visit asahicompetitions.com/seek-what-is-unique/claim and enter your name, unique 12 digit code that is featured below the QR code and email address.
4.3. Only packs featuring the message Congratulations! You’re a UK winner on the product (UK only) are eligible to win the trip to Tokyo (see clause 5). Packs featuring the Congratulations! You’re a ROI winner on the product (ROI only) are eligible to win the premium dining experience (see clause 6). Pack design determines prize eligibility and geographic entitlement. Winners must retain the winning can or bottle and a valid itemised purchase receipt from a participating retailer located in the respective country (UK or ROI).
4.4. Entrants must have internet access to enter this Promotion.
4.5. Purchase of Promotional Product in either in store or online is necessary to enter the Promotion.
4.6. Entrants must retain their receipt as proof of purchase showing date of purchase during the Promotional Period and prior to date of entry. This may be required to validate the prize.
4.7. Entrants must retain their product for validation. Winners will be required to send a picture of their winning product to the promotor before the prize can be fulfilled
4.8. The Promoter encourages responsible drinking and would direct consumers to read www.drinkaware.co.uk or www.drinkaware.ie for more information.
4.9. During the main Promotional Period, there will be a total of six (6) winning packs available to be found in the UK. These will be distributed as follows: one (1) winning pack will be allocated to each of the following five (5) named retailers – Tesco, Sainsbury’s, Waitrose, Co-op and The Bestway Group (trade only) with one (1) additional winning pack randomly allocated across any UK participating retailers. ROI will have a total of five (5) winning packs and will be distributed as follows: one (1) winning pack will be allocated to each of the following two (2) retailers – Tesco Ireland and Musgrave Retail Partners Ireland (SuperValu or Centra) and three (3) randomly at any participating ROI retailers.
- The Prizes
5.1. The Prizes consist of:
5.1.1. UK: Six (6) trips to Toyko for two (2). Each trip package is for a winner and one (1) guest, both aged 18+. See clause 6 for further prize details.
5.1.2. ROI Five (5) Japanese Dining Experiences to the value of €450 for winner and one (1) guest, both aged 18+. See clause 6 for more details.
5.2. No cash or other alternative prizes will be provided in whole or in part, except that in the event of circumstances outside of its control the Promoter reserves the right to substitute a similar prize, or part of a prize, of equal or greater value. The prizes are non-transferable and cannot be sold or auctioned.
5.3. The prizes cannot be swapped for an alternative.
5.4. The Prizes are supplied by the Promoter and administered through its agents (the “Prize Administrators”):
5.4.1. Savvy Marketing, 15-17 High Ct Ln, Leeds LS2 7EU; and 5.4.2. Cloud Nine Incentives, Market House, Silver End, Olney, Bucks, MK46 4AL, UK 5.4.3. Richmond Marketing Limited, 4065 Kingswood Road, Citywest Business Campus, Dublin 24, D24 H7RK
- Further Prize Type Details - Tokyo Trip
6.1. Prizes will be awarded as follows:
6.1.1. Six (6) trips to Tokyo for two (2). Each trip package is for a winner and one (1) guest, both aged 18+.
6.1.1.1. 5 nights in a minimum 4* hotel sharing a twin / double room including bed and breakfast
6.1.1.2. £2,500 spending money delivered via BACS transfer to the UK account details given by the winner(s). PayPal transfers can be made on request for the £2,500 spending money instead of BACS transfer. Once the trip to Tokyo has been booked, the money will be transferred in to the provided UK bank account or PayPal account within 14 days of the trip being booked.
6.1.2. Winners must comply with all instructions of local agents. Failure to do so may result in the forfeiture of that element of the prize package.
6.1.3. The Promoter or Cloud Nine will accept no responsibility for withdrawn or amended hotels, tours, or transport companies. In such cases, Cloud Nine will endeavour to offer a suitable alternative.
6.1.4. 6.1.5. Trips must be taken by no later than 31st December 2027. 6.1.6. Stays are subject to availability and blackout dates. 6.1.6.1. Blackout dates to include all UK bank holidays. 6.1.6.2. (3rd – 6th April 2026, 15th December 2026-31st January 2027)
6.1.7. Return economy flights from London Heathrow, Gatwick or Stansted to Tokyo. The departure airport will be allocated solely at the discretion of the prize fulfilment agency and will be based on operational and logistical considerations. No alternative airports or changes will be offered.
6.1.8. Transfers included to and from the hotel in Tokyo
6.1.9. ABTA or ATOL protection
6.1.10. The prize package must be taken as a whole, flights and hotels cannot be redeemed separately. The winners and their guest must travel together on the same flight and stay in the same hotel room.
6.1.11. Travel insurance is excluded from the prize. The winners and guest must obtain travel insurance covering all personal requirements including any pre-existing medical conditions and all provisions of provided by the Promoter during the prize claim.
6.1.12. The winners and their guests are responsible for all expenses not expressly stated in these terms and conditions as being included as part of the prize. The prize includes £2,500 spending money per winner (see clause 6.1.1.2 for more details) and is intended to contribute towards any additional costs the winners may incur. All other costs and expenses incurred from the holiday, including, but not limited to, additional travel, transfers, excursions, visas (if applicable), vaccinations (if applicable), accommodation, meals and drinks not covered by the prize, tips, and other gratuities, remain the sole responsibility of the winner and their guest. The winners and their guest must each have a valid passport and have all necessary and relevant visas (if applicable) to travel to the chosen prize destination. Each person’s passport must have an expiry date no less than 6 months following the dates of travel, unless otherwise specified by a pertinent regulation. All passport and visa requirements are the sole responsibility of the relevant winners and guest.
6.1.13. No additional guests can be added onto this prize package.
6.1.14. If the booking is cancelled, the winner will not receive a refund.
6.1.15. Any amendments made by the prize winner after the booking is confirmed may be subject to administration charges levied by the Prize Administrators.
6.2. Winners may be requested but are not obliged to take part in any reasonable publicity and related promotional purposes. For the avoidance of doubt, any winners who are or appear to be under 25 years of age will not be featured in any publicity.
- Further Prize Type Details – Dining Experience
7.1. Prizes will be awarded as follows:
7.1.1. Five (5) Japanese Experience Prize Package for two (2) people (winner and guest aged 18+)
7.1.1.1. Dining experience for two (2) people at a Japanese restaurant venue, to be confirmed by the Promoter at the time of booking.
7.1.1.2. Experience must be booked by 31st July 2027.
7.1.1.3. All experiences and bookings are subject to availability and blackout dates.
7.1.1.4. Blackout dates to include all Republic of Ireland bank holidays.
7.1.1.5. The winner and guest are responsible for all expenses not expressly stated in these Terms and Conditions as being included as part of the prize.
7.1.1.6. The prize package must be taken as a whole, food experience and cannot be redeemed separately.
7.1.1.7. There is no cash or other alternative to the stated prize.
7.1.1.8. Venue for the dining experience is subject to change and may be amended by the Promoter at its sole discretion.
- Prize Delivery
8.1. All requested details must be provided otherwise the Promoter reserves the right to reject the winning entry with no liability.
8.2. The promoter does not accept any responsibility in the event the winner does not, or is not able to, take up their prize.
8.2.1. Trip/experience winners: After a valid claim and the completion of the verification process the Promoter will liaise with the winner via email within 7 days and a full trip itinerary will be provided via an online prize letter and booking form sent to your email address. The winner and guest will also be requested to complete a guest information survey including disclaimer by the Prize Administrators in order to fulfil the prize package.
- Promoter & Prize Provider
9.1. The Promoter is Asahi UK Limited, Griffin Brewery, Chiswick Lane South, London, W4 2QB, England.
9.2. The promotion is managed by Savvy Marketing, 15-17 High Ct Ln, Leeds LS2 7EU on behalf of the promoter.
9.3. Savvy Marketing will manage winner prize fulfilment and contact winners to confirm acceptance of the six (6) holidays. Savvy Marketing will handle personal data in accordance with the promotional privacy policy, see clause 10.1 for further details.
9.4. Cloud Nine Incentives will fulfil the six (6) holidays including bookings, flights, itinerary and spending money. Cloud Nine Incentives will handle all personal data in accordance with the promotional privacy policy, see clause 10.1 for further details.
9.5. Richmond Marketing Limited will fulfil the five (5) Dining experiences. Richmond Marketing Limited will handle all personal data in accordance with the promotional privacy policy, see clause 10.3 for further details
9.6. To contact the Promoter about this Promotion, please email contact@asahisuperdrycomps.com who will direct your query onto the relevant body at Asahi Group Holdings.
- Privacy Policies
10.1. Savvy Marketing Privacy Policy: http://www.getsavvy.com/privacy-and-cookie-policy/
10.2. Cloud Nine Incentives Privacy Policy: https://www.uponcloudnine.co.uk/privacy.html
10.3. Richmond Marketing Limited Privacy Policy: https://richmondmarketing.com/privacy-policy
10.4. Promoter Privacy Policy: www.asahibeer.co.uk/privacy-policy
- General Terms and Conditions
11.1. These general terms and conditions apply in addition to the Specific terms and conditions above. Together, they shall be referred to as the “terms and conditions”.
11.2. Participants must meet any eligibility requirements contained in the specific terms and conditions above.
11.3. The Promoter is only responsible for promotional products up until the point of distribution and cannot be held responsible for loss, damage or theft of products once they have been distributed. The Promoter will, however, make reasonable effort to ensure that promotional products reach the intended participating retailers before or within the Promotional Period.
11.4. If for any reason a technical interruption, fault or site failure occurs when purchasing online, the Promoter does not take any responsibility for incomplete purchases and any incomplete purchases will not be considered valid for entry into the promotion. The Promoter accepts no responsibility for any purchases which are not completed for any reason.
11.5. Entries made from trade, syndicates, consumer groups or third parties will not be accepted. Bulk entries made in any way, including using any software which allows participants to increase that participants entries into the draw in a way that is not consistent with the spirit of the promotion, that participant’s entries will be disqualified, and any prize award will be void.
11.6. Entries submitted using automated methods, including but not limited to computer scripts, bots, or any other software, are strictly prohibited and will be disqualified. Furthermore, any attempt to intentionally obscure IP addresses, such as through the use of VPNs, proxies, or similar technologies, to manipulate or bypass entry rules will result in the immediate disqualification of those entries. The organizer reserves the right to verify the authenticity of entries and take necessary actions to maintain the integrity of the competition.
11.7. The Promoter reserves the right to verify all entries including but not limited to asking for proof of purchase and the images associated with, address and ID showing date of birth (passport, driving licence or equivalent form of ID showing date of birth). The Promoter reserves the right to refuse to award a prize or withdraw prize entitlement and/or refuse further participation in the promotion and disqualify the participant where there are reasonable grounds to believe there has been a breach of these Terms and Conditions, any instructions forming part of this promotion’s entry requirements or otherwise where a participant has gained unfair advantage in participating or won using fraudulent means.
11.8. It is the responsibility of the entrant to provide correct, up-to-date details when entering the promotion and on prize acceptance. The Promoter cannot be held responsible for winners failing to supply accurate information or any postal dispute which affects prize acceptance or delivery of their prize.
11.9. The decision of the Promoter regarding any aspect of the promotion is final and binding and no correspondence will be entered into about it.
11.10. The Promoter must make available information that indicates that a valid award took place. To comply with this obligation the Promoter will send the surname and county of residence of the main prize winners, to anyone who contacts them within three months after the closing date by emailing contact@asahisuperdrycomps.com. The Promoter reserves the right to refuse such requests. If you object to any or all of your surname or county of residence being published or made available, please contact the Promoter via contact@asahisuperdrycomps.com. In such circumstances, the Promoter must still provide the information and winning entry to the Advertising Standards Authority on request.
11.11. Participants are deemed to have accepted and agreed to be bound by these terms and conditions upon entry. The Promoter reserves the right to refuse entry, or refuse to award a prize to anyone in breach of these terms and conditions.
11.12. If for any reason any aspect of this promotion is not capable of running as planned, including by reason of infection by computer virus, network failure, traffic congestion, bugs, tampering, unauthorised intervention, fraud, technical failures or any other cause beyond the control of the Promoter which corrupts or affects the administration, security, fairness, integrity or proper conduct of this promotion, the Promoter may in its sole discretion modify or suspend the promotion or invalidate any affected entries. The Promoter reserves the right to hold void, cancel, suspend, or amend the promotion where it considers it necessary to do so, without prior notice. If an act, omission, event or circumstance occurs which is beyond the reasonable control of the Promoter and which prevents the Promoter from complying with these Terms and Conditions (including but not limited to global or regional health crises, weather conditions, fire, flood, strike, hurricane, industrial dispute, war, terrorist activity, hostilities, political unrest, riots, civil commotion, epidemic, pandemic, famine, plague or other natural calamities and acts of God), the Promoter will not be liable for any failure to perform or delay in performing its obligation but will always endeavour to minimise the effect to participants in order to avoid undue disappointment. Participants are responsible for reviewing the terms and conditions before entering any Promotion.
11.13. Insofar as is permitted by law, the Promoter, its agents or distributors will not in any circumstances be responsible or liable to compensate the winners or accept any liability for any loss, damage, personal injury or death occurring as a result of participation in the promotion or taking up a prize except where it is caused by the negligence of the Promoter, its agents or distributors or that of their employees in which case that liability is limited to the minimum allowable by law. Your statutory rights are not affected.
11.14. The Promoter has no control over internet or communication networks and is not liable for any problems associated with them due to traffic congestion, technical malfunction or otherwise. The Promoter will not be held liable to any individual for any fraud committed by any third party nor for any event beyond its control including, but not limited to, user error and any network, computer, hardware or software failures of any kind which may restrict, delay or prevent a participant’s entry to the promotion.
11.15. If any of these clauses should be determined to be illegal, invalid or otherwise unenforceable then it shall be severed and deleted from these Terms and Conditions and the remaining clauses shall survive and remain in full force and effect.
11.16. The Promoter will only use personal data supplied during the course of this promotion for the administration of the promotion and for no other purpose, unless we have your consent. You acknowledge that the Promoter may pass such information to its third-party agency solely for the purposes of administering this promotion. Your personal details will at all times be kept confidential and in accordance with current Data Protection legislation. Data will be stored for three months after the close of the promotion before deletion with the exception of the main prize winners whose data will be deleted after completion of their trip. You can request access to your personal data, or have any inaccuracies rectified, by sending an email to contact@asahisuperdrycomps.com. By participating in the promotion, you agree to the use of your personal data as described here.
11.17. These Terms and Conditions shall be governed by the law of the relevant country for each entrant, and entrants submit to the exclusive jurisdiction of the courts of the relevant country they reside in.
If you have any inquiries or concerns regarding these terms and conditions, please do not hesitate to contact us at data.request@asahibeer.eu.